Is Facebook Making a Shift to Pay to Play for Businesses?
Facebook announced an algorithm change last week Facebook made an announcement last week that they would be adjusting their algorithm to include more posts from friends and family, and less from news sources & businesses. You can read a full write up of the algorithm change on the social dashboard company Hootsuite, over on their…Read More
4 Tips to Win With Google AdWords for Dentists
If you’ve found minimal success with Google AdWords for your dental practice thus far, you’re not alone. We’ve worked with quite a few dentists that haven’t had much luck with Pay Per Click advertising models. The problem is not in the advertising model itself, but rather the execution. If you’ve attempted to run AdWords on…Read More
Dental Marketing Plan & Strategies
How to Create an Awesome Dental Marketing Plan Every small business owner tends to struggle with creating their first marketing plan. I think the main reason for this is that most business owners tend to focus on the outcome and end campaigns, while often overlooking the strategy, planning and execution phases. Unless you’ve gone to…Read More
What Type of Dental Marketing Works Best?
Dental practices tend to experiment with many different forms of marketing in hopes of finding something that works. At Elevate DDS we have seen it all and done it all. In this blog post, I wanted to explore what type of dental marketing works the best, and offer my advice on where you should focus…Read More