Social Media
Is Facebook Making a Shift to Pay to Play for Businesses?
Facebook announced an algorithm change last week Facebook made an announcement last week that they would be adjusting their algorithm to include more posts from friends and family, and less from news sources & businesses. You can read a full write up of the algorithm change on the social dashboard company Hootsuite, over on their…
Read MoreDental Marketing Plan & Strategies
How to Create an Awesome Dental Marketing Plan Every small business owner tends to struggle with creating their first marketing plan. I think the main reason for this is that most business owners tend to focus on the outcome and end campaigns, while often overlooking the strategy, planning and execution phases. Unless you’ve gone to…
Read MoreStop Flooding Your Facebook Timeline With Reviews
As patients and consumers, we have a multitude of options when it comes to where we can leave our positive or negative feedback regarding our experience or purchase. Among these options, the most popular sites for patient feedback tend to be Facebook, Google, Yelp, Healthgrades and ZocDoc. We know reviews are important to local SEO,…
Read MoreDentist Social Media Marketing Tips & Tricks
A few clients recently asked me if I had any advice on how they could increase their Facebook followers. Realizing that we haven’t given away enough advice on how dentists can boost their social media following, I decided the topic would be great to write about. At Elevate DDS we do have a few guides…
Read MorePredicting Dental Websites in 2016
At the beginning of every year, we like to publish a piece on predicting the future for the upcoming year. 2015 brought us some tremendous changes and industry shifts in web design and online marketing. We had a historic shift away from using desktop and laptop computers to research websites. 2015 was the first year…
Read MoreWhy Dentists Should Be Using Social Media
Ever wonder what the big deal is with social media marketing these days? Curious why all dental marketing companies make such a fuss over things like Facebook, Twitter and Google Plus (to name a few)? Well in this blog post I aim to explain who uses social media regularly, and why dentists should be using social…
Read More